Meet Adam Ferrier – insightful, thought provoking and well-respected marketing strategist and consumer psychologist.
Adam has been a regular panelist on TV shows The Gruen Transfer / Planet, Sky, The Project, Switzer and Nine Mornings (as well as Celebrity Apprentice and Australia’s Next Top Model (don’t ask!). He had a weekly segment on national radio station MMM, and monthly show on ABC. He’s commentated and/or writes for TIME, The Australian, Mumbrella, B&T (on editorial board), Fast Company, The Guardian, Wall Street Journal, plus much more!
In this podcast Adam shares his views about how businesses should be focusing on the human side more rather than trying to do things with robots. Taken from a recent article Adam wrote called, ‘If Businesses are trying to humanise, why are they doing it with robots?’